I write about building a life worth loving. And I help other creatives do the same.

I'm Olivia 👋🏽 Writer. Substack strategist. Retired digital nomad. I run Petal + Hearth for the women ready to step into their *main character energy*, help other creators grow their Substack publications, and sometimes write copy for brands I believe in. I moved to the south of France in 2023 and have been insufferable about it ever since.

The Publication

Petal + Hearth started as a place to write about my life in France. Somewhere along the way, it became a community of women who are done putting their lives on hold. We talk about main character energy. Seasonal living. Building businesses that feel sustainable. How to stop waiting for permission and start creating the life you keep daydreaming about

Free Subscribers: Weekly essays, curated recommendations, and gentle nudges to stop scrolling and start living. Join 5,000+ readers who are building lives they love.

Paid Subscribers: This is where it gets good. Weekly downloads, intentional living guides, private essays, and full access to the Member Vault. That's a growing library of planners, workbooks, Notion templates, and ritual guides I add to every single week (the same tools I use to design my own days). The vault's currently valued at $327 and it keeps growing. All for $6.50 a month.

Founding Members: The Founding Circle is where the magic happens. Everything paid subscribers get, plus monthly goal-setting calls on Zoom and a quarterly book club. We talk about vision, habits, mindset, and whatever else comes up. It's casual. It's supportive. It's my favorite thing I do.

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1:1 Office Hours Calls

Imma be your cheerleader for a sec, kay?

Building a Substack and feel like you're throwing spaghetti at the wall? Same. I did that for months before I figured out what actually worked.

Now, I offer 60-minute strategy calls for creators who want a second pair of eyes on their content, positioning, and growth. We dig into what's working, what's flopping, and what you should probably stop overthinking.

These calls aren't just about Substack, though. Think of me as your big sis in the creator economy. We can talk about building a business around your writing. Figuring out your niche. Monetization. What it's actually like to live abroad. Whatever's on your mind.

I grew my Substack from zero to 5,300+ subscribers in the first year with no email list, no marketing budget, and no audience. I've hit the bestseller list twelve times. And I've built a business that lets me live in the south of France and work from anywhere.

If this sounds like a direction you want to move in, I'd love to help you get there faster.

Book a Call

Hey, I’m Olivia

I'm a writer, Substack creator, and bookophile living in the South of France.

I started freelance writing in 2017 as a side hustle. Then, when then the pandemic hit, I took the leap into freelancing full-time. It wasn't smooth sailing. I undercharged, overworked, and learned the hard way that self-employment comes with its own set of challenges.

But growth happens in the messy middle.

In 2021, I got sober, and everything started to shift. Recovery gave me clarity and confidence. The ability to show up for myself in ways I never had before. It made me realize that I wanted more: more freedom, more purpose, more intention in my work.

So I started traveling as a digital nomad in 2023 and eventually found my way to the south of France, which I now call home with my partner.

I loved freelancing. I still do. But after years of writing for clients, I started craving something that was mine. Substack gave me that – a place to write what I actually want to write. A community that feels like home. A business that's built around my life instead of the other way around.

These days, I spend my time running Petal + Hearth, helping other Substack creators grow their publications, and writing about what it means to build a life you actually want to live. I still write for the occasional client, but Petal + Hearth is the main character now.

Learn More

I also write for hire.

While my main focus these days is Petal + Hearth and working with Substack creators, I still take on select copywriting and ghostwriting projects.

I've worked with founders, executives, and B2B brands on LinkedIn content, case studies, long-form technical guides, blogs, email campaigns, and Substack ghostwriting. My work has helped clients reach six-figure audiences and get featured in places like Entrepreneur and Vogue.

I'm not actively building out a client roster right now, but I'm open to the right projects. If you need a writer who can turn your messy thoughts into something you're proud to publish, let's talk.

Inquire About a Project

Client love đź’ť

Brianna Glenn, Milk & Honey Travels

“Working with Olivia over the past few months has been an absolute game-changer for my content strategy and social media presence. She has an incredible ability to take my brand’s voice and refine it into a cohesive, strategic plan that truly resonates with my audience…I’m incredibly grateful for her guidance and highly recommend her to anyone looking to elevate their brand through strategic content and storytelling.”